We sell arts is a slogan that describes a business model in which an artist or other creative offers their work for sale on various products such as t-shirts, mugs, and even wall art. This form of merchandising is an excellent way to reach a wider audience and make your work more accessible. It can also help you establish a following and build brand awareness. However, there are some challenges to consider when deciding whether to create an online store or use a marketplace to market your artwork.
Creating an online store can offer you the most control over your branding and product offerings, but it can require a significant financial investment and time commitment to set up and maintain. There are a variety of ecommerce platforms available that can help you streamline the process, but these sites may lack the customization options and data collection capabilities of an independent site.
A website allows you to showcase your artwork in a customizable online portfolio, and it can be an excellent platform for marketing your art and connecting with potential buyers. You can add a blog, videos, and describe your background to give visitors an in-depth look at your work. Additionally, you can integrate a payment processing system to accept credit cards and other forms of online payment. However, building and maintaining a website can be a complex and expensive endeavor for many artists.
There are a number of print-on-demand services that can help you create and sell products featuring your artwork. For example, Society6 is a popular marketplace that enables you to upload your artwork to their shop and then apply it to a wide range of products such as We sell arts, rugs, and t-shirts. These sites typically take 10% of the final selling price, but they provide a wide range of promotional tools to help you promote your products.
Another option is Fine Art America, which offers a similar service to Society6, but with more advanced tools for artists and a wider range of products. In addition, Fine Art America has an option to display limited-edition prints of original works in its gallery section, which can help attract buyers.
A third option is Artplode, which focuses on selling original art and limited-edition prints and photographs. Founded in 2014, the site has partnerships with galleries, dealers, and collectors and provides access to a network of buyers. In addition to its art sales services, Artplode also offers consulting services to help artists market their work and create collections.
When you’re ready to start selling your artwork, it’s important to find a niche. Choose a unique selling point and focus on the benefits of your artwork to attract buyers. While some artists feel that their art should speak for itself, there’s a lot of interest in the inspiration behind a piece. Developing a story around your art can make it more appealing to buyers and increase the likelihood of making a sale.
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