A new social media app has hit the headlines and been labelled “the next Twitter.” It’s called Bluesky Social, and it offers a much more user-friendly alternative to Twitter. It’s designed to revitalize transparent, public conversations on social media while tamping down authoritarian manipulation and hate speech. It’s also the first native web3 social media platform to make use of blockchain and non-fungible tokens (NFT).
At its core, Bluesky is a microblogging platform that lets you post text, images, and links to a central feed, follow other users, reply to posts, and repost messages similar to retweeting. It looks and works a lot like Twitter, but with a maximum post length of 300 characters and a few extra features that are intended to put it apart from the competition.
For instance, you can create different feeds that can be filtered by topic, language, and the people you follow. And you can https://blueskylogin.com/ also set your privacy settings and choose to show only the latest posts, replies or both, or just your own tweets. Bluesky is currently available on desktop and iOS, with Android access coming soon. It’s also based on the open source XMPP protocol, which is used by many other communication apps, including Twitter and WhatsApp.
What’s different about Bluesky Social, though, is that it’s built to be decentralized, meaning that your data can be moved between servers rather than living under the control of a single corporation. That’s important, as it means that if you decide you don’t like the way a certain platform treats your content or community, you can move to another server without having to start from scratch.
And while it’s still in beta, that means that Bluesky isn’t without its own problems. Its adolescent phase has led to some bugs, and the interface feels a bit clunky at times. But most of the good press for Bluesky has focused on how it provides a safe space for marginalized communities that found Twitter a little too hostile or unsafe.
Whether or not it can sustain that positive vibe, and turn its decentralized ambitions into reality, will be determined in the months ahead. But, judging by how much it already looks and feels like early Twitter, it’s worth keeping an eye on.
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